The Los Angeles wildfires have prompted the postponement of a highly anticipated pop-up celebrating the fifth anniversary of Selena Gomez’s Rare album. Originally slated for January 10–12, the event was set to mark the milestone in partnership with Complex, but safety concerns have led organizers to delay the celebration.
“We are devastated to see the impact the wildfires continue to have on our community in Los Angeles,” Gomez shared via Instagram Stories on Thursday. “The safety and the well-being of our team and community are top priorities.” She assured fans that new dates for the event would be announced soon and thanked them for their understanding.
Gomez’s Commitment to the Community
In addition to the announcement, Gomez used her platform to highlight resources for those affected by the fires, sharing links to evacuation shelters, animal rescue efforts, and mental health support. “As a Los Angeles-based team, our hearts are with California as we face massive wildfires that have threatened communities, displaced families, and destroyed homes,” she added.Rare, which debuted in 2020, topped the Billboard 200 album charts and features the hit single “Lose You to Love Me.” The album’s success also inspired Gomez’s widely acclaimed cosmetics line, Rare Beauty.
Hollywood Disruptions Continue
The wildfires have caused widespread disruption across the entertainment industry, with several major events either canceled or postponed. The Academy Awards, for instance, rescheduled its nominations announcement from January 17 to January 19 and extended its voting period.Film premieres for A Better Man, Unstoppable, The Last Showgirl, and Wolf Man have also been pushed back or canceled.
Stars Hit Hard by Wildfires
The destruction has reached the doorsteps of Hollywood’s elite, with numerous celebrities losing their homes. Among those affected are Billy Crystal, Paris Hilton, Mandy Moore, Anna Faris, Cary Elwes, Spencer Pratt, Heidi Montag, Diane Warren, and Ricki Lake. Five fatalities have been reported, alongside the destruction of more than 1,000 structures across Southern California.The Impact of Rare’s Legacy
Despite the postponement, the Rare anniversary remains a significant cultural moment, reflecting Gomez’s evolution as an artist and entrepreneur. The album not only marked a career milestone but also served as the foundation for her impactful Rare Beauty brand, which promotes inclusivity and self-expression.As fans await rescheduled dates for the pop-up, Gomez’s prioritization of safety and her community underscores her commitment to using her platform to support those in need during this challenging time.
